As promoter and protector of the spirits industry in Australia, Spirits & Cocktails Australia represent the interests of spirit drinkers and all involved in the production and supply of spirits in Australia, creating social and economic opportunities for future generations. Frustrated by an excessive and unfair federal tax, seeing Australian's pay one of the highest taxes in the world, and continuing to rise every six months, it was time to take action and create change.
Spirits & Cocktails Australia
Freeze The Spirits Super Tax
Creating awareness, then action.
We developed and produced an integrated campaign, arming the consumer with purpose and distillers a tool kit to engage and question local MP's to lobby Federal Government on behalf of the Australian Spirits industry. Highlighting the significant role spirit distilleries play in local manufacturing within our communities, from tourism to employment, the campaign highlights and informs just how the spirits super tax is holding back investment and limiting innovation and creativity.