Posts in Brand
The rebranding of an Australian icon.

When a company is 106 years old, it has every right to be proud of its traditions. But in a marketplace where relevance is the key to competitiveness, history can be just as much of a burden as a benefit. Here’s an intro to how United Yeah helped Grace, one of Australia’s most iconic companies, with a major rebranding project — and brought them blasting into 2017.

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